It is likely that in the wildest dreams of Electronic Arts, Star Wars: The Old Republic dominates World of Warcraft . We know that the publisher has a lot of ambition for its MMO and has put the means, but also to register in time they did that. Indeed, EA sees Star Wars: The Old Republic game that takes 10 years, nothing less. It’s far from inaccessible, since a title like Everquest is for example 11 years, World of Warcraft has almost 6 years.
But Eric Brown, EA did not just unveil the life expectancy of The Old Republic , it has also given about the mysterious ways of profiting from the game:
“Our forecasts for the return game and generate a profit does not hold in a number of subscribers to 7 digits. We think we can manage a successful MMO at different levels. ”